What is the TIN Report?

The TIN Report is a piece of independent market research and inclusion in the report is free. TIN researchers collate information from approximately 600 companies and report on the largest 200. We endeavour to capture data on all companies that qualify. The majority of the data is from the companies themselves and is public information. Where revenue data is not provided we estimate the figure based on staff numbers.

TIN’s research is very collaborative, with widespread industry support and participation. We are delighted with the evolution of the report to the position where it is now viewed nationally as a critical reference for key decision makers. It has been extremely gratifying to watch the Report play an increasingly important role in facilitating the emergence of a transparent technology export community. It does this by identifying key companies, analysing company performance, and outlining how to contact these companies.

Key sections of the report include analysis of ownership structure, market sector analysis, profiles of the industries fastest-growing companies, economic impact review, analysis of R&D, profiles of promising early stage companies and a look at which New Zealand regions have the greatest growth in technology.

Our research is sponsored and supported by our partners, NZTE, Spark, EY, James & Wells & Simmonds Stewart. Find out more here.



“I read the TIN Report over the weekend, and felt compelled to email and say what an excellent job you and the team have done. The layout, the clarity, the visuals, the analysis, the insights, the commentary, the company profiles. All top shelf.”

– Peter Chrisp, NZTE



“Imagine what will happen when all New Zealanders discover what we really are good at… Nothing has quite changed our perceptions as the TIN Report. Who else measures this? The TIN Report tells us how big this sector is. It tells us what we are good at – physical platforms technologies, ICT, software, creative businesses like Weta, and a small component of biotech as well.”

– Sir Paul Callaghan, Founder


Who? How? What?

Check out the index of metrics for more info on how the data for the TIN100 report is collected and analysed.


“We have found being able to benchmark ourselves against other technology companies has been very useful and the TIN allows us to do this. We also believe that it is important for any country to be able to assess the contribution made by their innovative and technology companies and this index allows this.”

Harley Atkinson, Managing Director



“Being a contributor to the TIN Report means we now get quality bench-marking information and it helps to build our in-market credibility.”

– Mark Christensen, Managing Director


“Congratulations on this year’s TIN Industry Analysis Report. Your report just keeps getting better and better.

As a person who has been hugely engaged at a variety of levels in working on the transformation of NZ to a knowledge based economy over the past 12 years, I am a long standing supporter of your report. Before you started the publication it was almost impossible to find any reliable data on what was happening in the new industries/companies that were being created. There was no clarity as to the real economic impact of what was happening or the trends that were occurring – and indeed even worse because of the lack of transparency there was considerable misinformation that hindered responsible decision for many participants in the new economy.

Your report has turned all that around and it is now a wonderful source of information for policy makers, people who are developing the ecosystems required, the companies themselves, and for investors for solid and reliable information on both current aspects and the growth trends of the sector as a whole and the companies within it.”

– Geoff Whitcher, Director, Centre for Innovation & Entrepreneurship